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	<title>One Hat Design &#187; Blog</title>
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	<link>http://www.onehatdesign.com</link>
	<description>Marketing, Design, Websites and Advertising Oxford</description>
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		<title>A sporty jubilee</title>
		<link>http://www.onehatdesign.com/blog/a-sporty-jubilee/</link>
		<comments>http://www.onehatdesign.com/blog/a-sporty-jubilee/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 15:36:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1291</guid>
		<description><![CDATA[Looking back through time, MGB 50 reproduces in full the 1962 road test by Autocar (which labeled it a ‘superior car to its predecessor); some of the original advertising and marketing; a look at its racing pedigree; production figures; features on its variants and much, much more. The hardcore MGB fan will also find information [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.onehatdesign.com/blog/a-sporty-jubilee/attachment/mgb-50th-3/" rel="attachment wp-att-1300"><img class="alignleft size-full wp-image-1300" title="MGB-50th" src="http://www.onehatdesign.com/wp-content/uploads/2012/03/MGB-50th2.jpg" alt="" width="398" height="351" /></a>Looking back through time, MGB 50 reproduces in full the 1962 road test by Autocar (which labeled it a ‘superior car to its predecessor); some of the original advertising and marketing; a look at its racing pedigree; production figures; features on its variants and much, much more.</strong></p>
<p>The hardcore MGB fan will also find information on the mighty Costello V8 and how the car captured the imagination of drivers in the US and Australia. But make no mistake; you don’t have to be just a fan of the marque to enjoy its pages, as we’ve made sure it’s of interest to anyone who enjoys old school motoring.</p>
<p>The brochure’s currently being sold through the MG Owners Club and Motoring Classics websites – and will be available at MG Live, held at Silverstone racetrack between 23/24 June this year.</p>
<p>However, if you would like to receive a free copy of MGB 50 just book a meeting with us. You’ll be under no obligation to take things further, but it will give us a chance to discuss your current branding, advertising and marketing position and, of course, you’ll get to take home a great slice of British motoring history.</p>
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		<title>Friends of the Earth</title>
		<link>http://www.onehatdesign.com/blog/friends-of-the-earth/</link>
		<comments>http://www.onehatdesign.com/blog/friends-of-the-earth/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 15:33:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1335</guid>
		<description><![CDATA[Over 30 local businesses enjoyed the mild March weather to do their bit for the environment at this year’s Oxtreegen Tree Planting Day. Held at Lower Farm in Radley, Oxtreegen is working towards planting five hectares of permanent woodland over the next two years, just next to the Thames. The event was part of Climate [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.onehatdesign.com/blog/friends-of-the-earth/attachment/oxtreegen-sml/" rel="attachment wp-att-1336"><img class="alignleft  wp-image-1336" title="OxTreeGen-sml" src="http://www.onehatdesign.com/wp-content/uploads/2012/04/OxTreeGen-sml.jpg" alt="" width="154" height="277" /></a>Over 30 local businesses enjoyed the mild March weather to do their bit for the environment at this year’s Oxtreegen Tree Planting Day.</p>
<p>Held at Lower Farm in Radley, Oxtreegen is working towards planting five hectares of permanent woodland over the next two years, just next to the Thames.</p>
<p>The event was part of Climate Week – www.climateweek.com &#8211; and in addition to helping a worthy cause all the companies involved also attracted press attention as a result.</p>
<p>For more information please visit <a href="www.oxtreegen.com">www.oxtreegen.com</a></p>
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		<title>It’s good to talk</title>
		<link>http://www.onehatdesign.com/blog/its-good-to-talk/</link>
		<comments>http://www.onehatdesign.com/blog/its-good-to-talk/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 15:29:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1324</guid>
		<description><![CDATA[Have you ever set out on a campaign and only realised once your mailer has been delivered that you don’t know what to do next? Quite often it’s as simple as picking up the phone and calling the people you’re targeting. Now anyone can make that call, but not everyone can produce the right response. [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.onehatdesign.com/blog/its-good-to-talk/attachment/speech-mark/" rel="attachment wp-att-1325"><img class="alignleft  wp-image-1325" title="Speech mark" src="http://www.onehatdesign.com/wp-content/uploads/2012/04/Speech-mark.jpg" alt="" width="232" height="110" /></a>Have you ever set out on a campaign and only realised once your mailer has been delivered that you don’t know what to do next?</p>
<p>Quite often it’s as simple as picking up the phone and calling the people you’re targeting. Now anyone can make that call, but not everyone can produce the right response.</p>
<p>That’s why we work closely with a number of top telemarketers to ensure our client’s campaigns produce actual results.</p>
<p><strong>If you’d like to learn more, simply contact us.</strong></p>
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		<title>Pedal power</title>
		<link>http://www.onehatdesign.com/blog/pedal-power/</link>
		<comments>http://www.onehatdesign.com/blog/pedal-power/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 15:17:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1308</guid>
		<description><![CDATA[One Hat Design’s Steve Legge recently took his Yeti (a mountain bike, not a pet) around the Whinlatter and Grizedale trails in the Lake District – pitting himself against some of the best rocky climbs and exhilarating drops in the country. At just over 20 miles between them the trails aren’t long, but they certainly [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.onehatdesign.com/blog/pedal-power/attachment/yeti_outline-3/" rel="attachment wp-att-1332"><img class="alignleft  wp-image-1332" title="yeti_outline" src="http://www.onehatdesign.com/wp-content/uploads/2012/04/yeti_outline2.jpg" alt="" width="142" height="135" /></a>One Hat Design’s Steve Legge recently took his Yeti (a mountain bike, not a pet) around the Whinlatter and Grizedale trails in the Lake District – pitting himself against some of the best rocky climbs and exhilarating drops in the country.</p>
<p>At just over 20 miles between them the trails aren’t long, but they certainly get the lungs and adrenaline pumping. Unfortunately for Steve he went just before the UK was bathed in sun, with the weekend also giving him a chance to test out his waterproof gear.</p>
<p><a href="http://www.youtube.com/watch?v=-V3LI4mu1Ho&amp;feature=related"><span style="color: #0000ff;"><span style="font-family: Calibri,Verdana,Helvetica,Arial;"><span style="text-decoration: underline;">http://www.youtube.com/watch?v=-V3LI4mu1Ho&amp;feature=related</span></span></span></a></p>
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		<title>Is branding important?</title>
		<link>http://www.onehatdesign.com/blog/is-branding-important/</link>
		<comments>http://www.onehatdesign.com/blog/is-branding-important/#comments</comments>
		<pubDate>Fri, 09 Mar 2012 17:50:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1195</guid>
		<description><![CDATA[The simple answer is yes. Finding and keeping customers is a tough business and the companies that do it best are those that create an emotional link with their clients. Look at the way Apple markets its technology, or the way Virgin successfully moved from music to airlines to financial products. They’ve created a bond [...]]]></description>
			<content:encoded><![CDATA[<p><strong>The simple answer is yes.</strong> Finding and keeping customers is a tough business and the companies that do it best are those that create an emotional link with their clients. Look at the way Apple markets its technology, or the way Virgin successfully moved from music to airlines to financial products.</p>
<p>They’ve created a bond with their customers through branding and so can you. It doesn’t matter how big you are or what you do, by creating a strong brand you’ll attract new customers and keep them coming back.</p>
<p><a href="http://www.onehatdesign.com/blog/is-branding-important/attachment/branding-2/" rel="attachment wp-att-1212"><img class="alignleft size-full wp-image-1212" title="Branding" src="http://www.onehatdesign.com/wp-content/uploads/2012/03/Branding.jpg" alt="" width="252" height="148" /></a>But a good brand is more than just a fancy logo; it’s about what you stand for, how people perceive you and the way you stand out from the crowd.</p>
<p>We can help you build that brand and then develop imaginative and measurable online and print campaigns to sell it.</p>
<p>We’ve already created successful brands for West Oxfordshire District Council, Guideposts Trust, Love Pork and Peter Jones, and used our marketing skills to help ACNielsen and Cloud Nine Recruitment to name but a few.</p>
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		<title>A Quality case study</title>
		<link>http://www.onehatdesign.com/blog/a-quality-case-study/</link>
		<comments>http://www.onehatdesign.com/blog/a-quality-case-study/#comments</comments>
		<pubDate>Fri, 09 Mar 2012 17:37:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1193</guid>
		<description><![CDATA[Earlier this year Quality English – a network of English language schools – approached us to devise a campaign to underline its global service. The first thing we did was ask them a lot of questions about themselves and then we moved on to analyse their market. From this we developed a joined-up marketing campaign [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.onehatdesign.com/blog/a-quality-case-study/attachment/qe-banner/" rel="attachment wp-att-1216"><img class="alignleft size-thumbnail wp-image-1216" title="QE-Banner" src="http://www.onehatdesign.com/wp-content/uploads/2012/03/QE-Banner-252x148.jpg" alt="" width="252" height="148" /></a>Earlier this year Quality English – a network of English language schools – approached us to devise a campaign to underline its global service.</p>
<p>The first thing we did was ask them a lot of questions about themselves and then we moved on to analyse their market. From this we developed a joined-up marketing campaign that enhanced their brand and built awareness of the company across agents and schools worldwide.</p>
<p>Our work reinforced their distinctive reputation and helped<br />
increase there brand awareness.</p>
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		<title>New art lovers</title>
		<link>http://www.onehatdesign.com/blog/new-lovers/</link>
		<comments>http://www.onehatdesign.com/blog/new-lovers/#comments</comments>
		<pubDate>Fri, 09 Mar 2012 17:35:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1187</guid>
		<description><![CDATA[If you’re fan of great art then you’ll love fine art retailer Oxford Art Prints, which offers high quality fine art prints and canvases from local artists direct to your door. Among the new artists joining its books are Stuart Roper, Jo Mitchell Long, Katherine Shock and Lowri David. Oxford Art Prints sells original, limited [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.onehatdesign.com/blog/new-lovers/attachment/stream-1-oa/" rel="attachment wp-att-1188"><img class="alignleft  wp-image-1188" title="Stream-1-OA" src="http://www.onehatdesign.com/wp-content/uploads/2012/03/Stream-1-OA-252x148.jpg" alt="" width="200" height="117" /></a>If you’re fan of great art then you’ll love fine art retailer Oxford Art Prints, which offers high quality fine art prints and canvases from local artists direct to your door.</p>
<p>Among the new artists joining its books are Stuart Roper, Jo Mitchell Long, Katherine Shock and Lowri David.</p>
<p>Oxford Art Prints sells original, limited edition prints signed by the artist and with a 100% money back guarantee.</p>
<p>To browse the catalogue visit <strong><a href="http://www.oxfordartprints.com/">www.oxfordartprints.com</a></strong></p>
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		<title>Witney &amp; District Chamber of Trade &amp; Commerce</title>
		<link>http://www.onehatdesign.com/blog/witney-district-chamber-of-trade-commerce/</link>
		<comments>http://www.onehatdesign.com/blog/witney-district-chamber-of-trade-commerce/#comments</comments>
		<pubDate>Fri, 09 Mar 2012 17:30:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1180</guid>
		<description><![CDATA[We’ve just joined Witney &#38; District Chamber of Trade &#38; Commerce and are looking forward to meeting more businesses from the town. The Chamber offers all kinds of advice on issues like planning, traffic, import/export information and even sourcing translators. It draws its members from across Witney’s industrial, commercial, retail and professional businesses.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.onehatdesign.com/blog/witney-district-chamber-of-trade-commerce/attachment/index/" rel="attachment wp-att-1182"><img class="alignleft size-full wp-image-1182" title="index" src="http://www.onehatdesign.com/wp-content/uploads/2012/03/index.jpg" alt="" width="132" height="128" /></a>We’ve just joined Witney &amp; District Chamber of Trade &amp; Commerce and are looking forward to meeting more businesses from the town.</p>
<p>The Chamber offers all kinds of advice on issues like planning, traffic, import/export information and even sourcing translators. It draws its members from across Witney’s industrial, commercial, retail and professional businesses.</p>
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		<title>Have a great idea</title>
		<link>http://www.onehatdesign.com/blog/have-a-great-idea/</link>
		<comments>http://www.onehatdesign.com/blog/have-a-great-idea/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 17:44:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1164</guid>
		<description><![CDATA[&#8220;An obvious beginning perhaps but one that seems rarely adhered to. Ad ideas come in many forms: they can be funny, the can be poignant, they can provide something useful to audiences or they can be pure fun. But to get people to love them, they have to be great&#8221;. Creative Review March 2012 article [...]]]></description>
			<content:encoded><![CDATA[<p><strong>&#8220;An obvious beginning perhaps but one that seems rarely adhered to. Ad ideas come in many forms: they can be funny, the can be poignant, they can provide something useful to audiences or they can be pure fun. But to get people to love them, they have to be great&#8221;.</strong><br />
Creative Review March 2012 article &#8216;How to make great ads&#8217;</p>
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		<title>New App for Giving</title>
		<link>http://www.onehatdesign.com/blog/new-app-for-giving/</link>
		<comments>http://www.onehatdesign.com/blog/new-app-for-giving/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 17:30:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.onehatdesign.com/?p=1155</guid>
		<description><![CDATA[Give on the mobile If you have a mobile phone or a Blackberry here is a really easy way you can make donations to help children like …. Or people like Bill. Instead of sending cheques or credit card donations you can make a donation completely securely by using your giveonthemobile app.]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.onehatdesign.com/blog/new-app-for-giving/attachment/2-giveonthemobile-logo-trademark-version-copy-copy/" rel="attachment wp-att-1161"><img class="alignleft size-full wp-image-1161" title="2 giveonthemobile logo trademark version copy copy" src="http://www.onehatdesign.com/wp-content/uploads/2012/03/2-giveonthemobile-logo-trademark-version-copy-copy.jpg" alt="" width="227" height="110" /></a>Give on the mobile</strong></p>
<p>If you have a mobile phone or a Blackberry here is a really easy way you can make donations to help children like …. Or people like Bill.</p>
<p>Instead of sending cheques or credit card donations you can make a donation completely securely by using your giveonthemobile app.</p>
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